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# Guinness : #MadeOfBlack
- URL: https://distilnews.fr/guinness-madeofblack/
- Published: 2014-09-06T13:02:36.000Z
- Updated: 2014-09-06T13:02:36.000Z
- Author: Frederic Roginska
- Tags: Inspiration

Le noir n’est pas une couleur. C’est une attitude, un état d’esprit. Tel est le message de la nouvelle campagne pour **Guinness** Africa, destinée au Ghana, Nigeria, Cameroon et Kenya notamment. Un spot de 2 minutes à un rythme effréné (au son de « Black Skinhead » de **Kanye West**) où la marque célèbre l’une de ses principales caractéristiques en transformant son habituel ***Made of More*** en ***Made of Black***… A voir !

![Guinness-MadeOfBlack-14](https://distilnews.fr/content/images/wordpress/2014/09/Guinness-MadeOfBlack-14.png)

![Guinness-MadeOfBlack-05](https://distilnews.fr/content/images/wordpress/2014/09/Guinness-MadeOfBlack-05.png)

![Guinness-MadeOfBlack-06](https://distilnews.fr/content/images/wordpress/2014/09/Guinness-MadeOfBlack-06.png)

![Guinness-MadeOfBlack-07](https://distilnews.fr/content/images/wordpress/2014/09/Guinness-MadeOfBlack-07.png)

![Guinness-MadeOfBlack-09](https://distilnews.fr/content/images/wordpress/2014/09/Guinness-MadeOfBlack-09.png)

![Guinness-MadeOfBlack-10](https://distilnews.fr/content/images/wordpress/2014/09/Guinness-MadeOfBlack-10.png)

![Guinness-MadeOfBlack-11](https://distilnews.fr/content/images/wordpress/2014/09/Guinness-MadeOfBlack-11.png)

![Guinness-MadeOfBlack-12](https://distilnews.fr/content/images/wordpress/2014/09/Guinness-MadeOfBlack-12.png)

![Guinness-MadeOfBlack-16](https://distilnews.fr/content/images/wordpress/2014/09/Guinness-MadeOfBlack-16.png)

![Guinness-MadeOfBlack-17](https://distilnews.fr/content/images/wordpress/2014/09/Guinness-MadeOfBlack-17.png)

![Guinness-MadeOfBlack-18](https://distilnews.fr/content/images/wordpress/2014/09/Guinness-MadeOfBlack-18.png)

![Guinness-MadeOfBlack-19](https://distilnews.fr/content/images/wordpress/2014/09/Guinness-MadeOfBlack-19.png)

https://www.youtube.com/watch?v=hIvHZFB-iYU